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Built clean. Ridden dirty.

We are a community of mountain bikers who seek to go long, get deep and protect the places we love to ride. 
Ride aware with the first 100% Fair Trade Certified™ sewn mountain bike apparel collection.


Becoming Ruby | Inclusion, Bikes and Hand-Drawn Heroes

A film about inclusion, identity and hand-drawn heroes. If you can’t find a hero, create your own; for mountain biker, skier and artist Brooklyn Bell, that hand-drawn hero was a comic character named Ruby J. Learn More

Dirt Magic | Mining Town to Mountain-Bike Mecca

Patagonia Films presents “Dirt Magic,” a @tetongravity and @freehubmag film documenting Downieville, CA’s journey from dying mining town to mountain-bike mecca. Learn More

Life of Pie | Pizza and Bikes Can Fix Anything

In 2002, mountain bikers and entrepreneurs Jen Zeuner and Anne Keller moved to Fruita, Colorado, in search of cheap rent, world-class single track, and free time to ride. Learn More

Patagonia Action Works

Protect the places you ride

Change starts at home. Connect with local advocacy groups to defend the places you love to ride.